Thursday, 27 November 2014

Production Research Analysis

Production Research Analysis


In this example of a double page spread an image of a main character of the film that is being showcased. This is significant as it stresses the importance of the character and his role in the film. As this film has a formal theme the connotations that the theme, the layout and the fonts portray need to fit this theme. The character's attire in the image also adds to this formal atmosphere.

The fonts are clearly laid out and well presented to carry on the simple and uncomplicated theme. The character is set a distance apart from the car as it creates space for the page separation when printing. The rule of thirds has also been applied in order to make the layout more aesthetically pleasing to the audience. The empty space above the car is suitable as it allows space for the text. The colour scheme is neutral, the black suit synergises with the black text and it continues the formal theme. The main character being in focus also allows for him to be the focal point.

The text is separated cleanly and is all aligned where appropriate, therefore continuing the formal and clean theme. The slight italic font on the title can portray connotations of significance and therefore the audience will look at this immediately and think it portrays some sort of importance. The use of language can also be important as it can appeal to the audience. The repetition used in the title can also appeal to the audience, "something old, something new."



This is clearly a more detailed double page spread and this is because it is talking about the film in more in depth detail. The previous double page spread is simply showcasing the film whereas this one is talking about the plot and how the film was produced. The layout is less clear than the previous one as more information needs to be displayed. This issue contains a list of the top films, with Skyfall being number 1. The rest of the list continues on the side of the second page. They are all numbered but numbers 1, 2 and 3 are portrayed with some sort of significance as they are the focus of the list.

The second and third place films are briefly reviewed in proportion to their significance in the list. Brief evaluations and reviews of the films are displayed underneath their names and an image of the actors or a screenshot from the film. Skyfall has the number one place therefore it is showcased the most, the biggest image, the most text explaining the film and its production and therefore the most space on the page is taken up for this film. 

Friday, 14 November 2014

Research Analysis

Research Analysis

My research has helped me work on my pre-production in a variety of ways. The main feature I needed inspiration for was the layout of the magazine. I chose to base my magazine layout on the magazines I had researched as it provided me with adequate information on what audiences like. As I wanted to target a an audience within the socio economic groups C1 and B. My research on filmmaker magazine provided me with ideas of what different varieties of audiences like, for example a more neutral layout is preferred for a higher class audience. The main image was a struggle to replicate in my magazine covers as most of the films being showcased on the front of these magazines were extremely high budget, famous blockbuster films. I had to improvise on the main image and hint at what the film could be about with the colour scheme, appearance of the main image and the cover lines. The language used in the cover lines would also tell the audience about the film. I struggled to create short and snappy, yet informative cover lines. I wanted them to inform the audience about the film and the content of the magazine but also not take up too much space and aim to invite the reader.

The data I got from my survey also helped me as I found out what the audience I am aiming at liked in a magazine and what they were interested in film. By asking the participants' age and a variety of questions about how much they are willing to spend on films I could take from this what socio economic grouping the audience will fit into. I can also find out how much the focussed audience enjoy films and how interested there are in them. I based my idea for my magazine covers mainly off Empire magazine. I used this magazine brand as I felt it portrays the showcased film the most clear out of the magazines I had studied. I also felt the information and colour schemes were all interlinked and I felt these were the most effective in persuading me to read the inside content. I also thought the imagery for these magazines could be simplified but still portray the same message. From researching these magazines and comparing what I had done to them I could find imperfections in my work and correct them. A deeper analysis of the magazines allowed me to pick out conventions in the main image as well as the cover lines and masthead. An example of this would be the main image in my first magazine cover, I took this image basing my ideas off magazines I researched. When shooting the image I had to take into account everything down to the stance and the facial expression of the subject. Many images were taken and the final one was the best out of the bunch.